Posts Tagged: Women

“Brilliant women in tech, but not enough”

The tech industry needs to rid itself of its “pizza-guzzling nerd” image to attract more girls into the profession, according to a leading woman in the sector.

Speaking at Advertising Week Europe, Belinda Parmar, chief executive of Lady Geek, said: “The perception of someone who works in technology is a pizza-guzzling nerd who cannot get a girlfriend. That is prevalent in our secondary schools.”

At the session titled, ‘Why women really rule the tech world’, Parmar pointed to the fact that only 245 girls took an A-Level in computing, compared with more than 5,000 who took Spanish.

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