Sir Trevor McDonald, veteran journalist and broadcaster, talks about the rise of digital increasing the standards of TV and why brands need to create good content after addressing an audience at Advertising Week on journalism and democracy.
Posts Categorized: Best bits
Now in its second year, AWE ponders magic, risk, responsibility, the future and the secret of creativity.
Today’s top picks are:
If you’re hoping to meet execs from BBH or Adam&Eve/DDB during Advertising Week, this interactive Google map of the favourite London pubs of some of the big advertising agencies should be helpful (although it may transform your week into an extended pub crawl).
Advertising Week executive director Matt Scheckner told us his event is “gender neutral”. He has set about proving that with plenty of events championing women in advertising and media.
Welcome to LIVE@AdvertisingWeek: Campaign, Marketing, Media Week and Brand Republic’s hub for Advertising Week Europe 2014.
From today, our journalists will be reporting live from the seminars and events, bringing you news and exclusive interviews and videos from headline speakers – and of course all the gossip from industry parties.