Mobile payments have been “a mess” says Weve CEO

David Sear, the CEO of mobile joint venture Weve, says that the media industry’s development of mobile payments has been “a bit of a mess”.

Speaking at Advertising Week Europe, Sear said that Weve’s long-awaited mobile phone payment service would launch in early 2015, following the deal it announced with MasterCard in February.

Read the full story – including his estimation of what percentage of people want to pay for things with contactless mobile payments – on Campaignlive.co.uk