We’re on to day two of Advertising Week Europe. Here are our top pics for the day:
8am Channel 4 Leadership Breakfast
Three powerhouses of British broadcasting – Channel 4’s CEO, David Abraham, the UKTV CEO, Darren Childs, and BT Vision’s CEO, Marc Watson – give their media predictions for the next five years. Abraham talks about the challenges he faces of earning independent revenues while delivering on a public remit to support the UK creative sector.
12pm How Do You Spot a Great Idea?
Engine’s CEO, Debbie Klein, finds out secrets to identifying a great idea from Stuart Murphy, BSkyB’s director of entertainment channels. He’s the man responsible for yourMad Men addiction – he launched Sky Atlantic and also runs Sky Arts and Sky Living. He commissioned An Idiot Abroad and brought The Newsroom, Boardwalk Empire and Game Of Thrones to the UK.
5.30pm Adopting the Missionary Position
Watch Karmarama’s chief creative officer, Dave Buonaguidi, and the magician Paul Daniels examine passion, beliefs and integrity, and how they can be used to make the world a better place.